Empowering the world to better express themselves through photos
Advertising with Photofy – Marketplace Packages
Posted On July 7, 2016
Photofy has created some unique advertising solutions for our brand partners to not only engage with our global user base, but to also target their existing customers. Let us help you expand the presence of your brand while enabling your current and prospective customers to connect, create and share branded social content leveraging one of our novel digital advertising solutions.
In today’s blog, we are going to feature our marketplace package solution, which allow your brand to create a collection of overlays and templates and include them in our Photofy app marketplace. These packages can either be brand-specific, for product launch events or to empower your advocates to access branded assets, or sponsored packages, where a brand sponsors a package related to their industry or product. For example, Pyrex sponsored a baking and cooking collection to honor their 100th anniversary. Other clients have included 1-800-Flowers.com, Arbonne, and Oscar Mayer to name a few.
Here is an image of the 1-800-Flowers.com marketplace package:
Beyond just working with you to create the overlay content for your package, there are other features we can provide for you to further drive brand awareness and impressions, as well as help you grow your sales. One of these options is our targeted trigger push notifications. After a customer downloads your package, we can send them a push notification at a set period in time (say 24-hours after purchase) and bring them to a customized landing page inside our app. On this page, you can promote a discount code, a new product or service, or anything else that makes sense, and we can link them to your website. Other features include a link on the marketplace package itself, which can go to whatever url you wish.
At Photofy, we have found great success with these marketplace package campaigns, and would love to work with your brand to drive home your message. Learn more about our advertising options today!